The Toyota Crown Signia Gets More Expensive for 2027
The Crown Signia hasn’t been a top seller for Toyota. In the first nine months of this year, 17,983 units were sold, which is up from 16,277 last year, but it still trails behind Toyota’s most popular SUVs.
Despite the modest sales, Toyota is raising the Crown Signia’s price for 2027. Most updates are in the Limited trim’s standard features, so there aren’t any major changes to its appearance or mechanics.
|
Model |
2026 MSRP |
2027 MSRP |
Change |
|
Crown Signia XLE Hybrid AWD |
$44,490 |
$44,890 |
+$400 |
|
Crown Signia Limited Hybrid AWD |
$48,890 |
$51,155 |
+2,265 |
More Standard Features, but Little Else Is New
So, why the price hike on the Limited? Toyota is tossing in the once-optional Advanced Technology Package as standard kit for 2027. That means you get a bunch of driver-assist and parking tricks – think Panoramic View Monitor, Lane Change Assist, Traffic Jam Assist, Front Cross-Traffic Alert, and parking sensors with automatic braking. Even the mirrors get in on the action with puddle lights and a reverse tilt-down party trick.
All this makes the Limited trim a bit more loaded right out of the gate, but don’t mistake it for a full-blown overhaul. Heads up: Traffic Jam Assist still needs an Active Drive Connect trial or subscription, and it only works if you’ve got a 4G signal.
The other notable change is the introduction of Inked, a new exterior paint color that replaces black in the lineup. The Limited still offers optional two-tone finishes, pairing a black roof with selected exterior colors.
Under the skin, it’s the same story: the Crown Signia sticks with its 2.5-liter four-cylinder hybrid setup, good for a combined 238 horsepower. Electronic On-Demand All-Wheel Drive is still standard, and Toyota claims you’ll see 38 mpg combined.

Toyota
Our Take
Toyota expects the 2027 Crown Signia to arrive at dealerships later this year. The XLE now starts at $44,890, and the Limited goes up to $51,155, moving this crossover further into premium SUV territory. The price increase for the Limited is understandable because it now includes more features as standard. The XLE’s $400 increase is smaller, but it adds no major upgrades.
If you’re already a Crown Signia fan, the added features in the Limited trim could make the 2027 model more appealing. However, if price is your main concern, the higher starting cost might be hard to accept.

Toyota