Hiding in Plain Sight
One of the most interesting features rumored to come to the facelifted Genesis G90 is the disappearing infotainment screen. If this design reaches production, it would allow the G90 to retain a traditional luxury design without losing the advantages of modern technology.
A prototype captured by TheKoreanCarBlog showed a new curved screen, which was expected to retract when not in use. Now, the disappearing act is further supported by patent drawings found in the Korean Intellectual Property Office (KIPRIS) database. The sketches show a similar layout to the spy shots, though they don’t explain how the curved screen would disappear.
KIPRIS via TheKoreanCarBlog
Luxury Has Its Tricks
Based on the patent drawings, Genesis may be going for a minimalist dashboard layout, a design direction that would be complemented by a retractable screen. If the screen disappears from view, the G90 would differentiate itself from the GV90, which also uses additional hardware to move its screen, but only to extend it rather than hide it completely. It would also move away from the trend toward giant screens, something Mercedes-Benz knows all too well with its pillar-to-pillar MBUX Hyperscreen.
Bentley has offered a similar feature with a rotating dashboard that can switch between a touchscreen, classic analog gauges, and a clean dashboard panel. These designs show how luxury brands come up with different gimmicks to stand out, something mass-market brands typically cannot afford. They also introduce potential failure points, but for a luxury sedan starting at $92,700, maintenance costs are unlikely to be a major concern for those who can afford it.
Reports suggest that the 3.5-liter twin-turbocharged V6 powertrains will be retained, including a mild-hybrid version capable of delivering 409 horsepower.
KIPRIS via TheKoreanCarBlog
The Show Must Go On
The facelifted Genesis G90 will arrive as traditional luxury sedans face growing pressure from SUVs. Lexus is even discontinuing the LS in the U.S. after the 2026 model year. The model doesn’t have a massive market share stateside, selling just 1,687 units in 2025. In comparison, the BMW 7 Series sold 11,393 units during the same period.
Nevertheless, the reworked G90 is reportedly confirmed to be unveiled in South Korea in December 2026. It will continue to be the brand’s flagship sedan, sitting above the entry-level G70 and the BMW 5 Series-rivaling G80.
