Discussions between Apple and FIFA over TV rights for a new soccer tournament have stumbled, putting the future of the high-profile competition in doubt.
Apple has regularly paid out for rights to sporting events
In April, it was reported that Apple was in talks with FIFA to potentially secure the TV rights for a new soccer tournament. At the time, the deal was valued at about $1 billion, but it seems the competition is now in jeopardy.
According to sources of Bloomberg, the talks to stream the 2025 FIFA Club World Cup have halted, with FIFA now looking elsewhere.